Our client, a company aiming to diversify its offerings, required a customizable CRM product to cater to the specific needs of small and medium-sized enterprises (SMEs). The solution was designed to be compatible with both on-premise and Software-as-a-Service (SAAS) deployments.
The developed CRM product provided a comprehensive suite of features to enhance lead management, team productivity tracking, and financial aspects related to lead generation. It utilized a wide range of technologies such as J2EE, Spring, jQuery, Ajax, and React JS to deliver a user-friendly and robust solution. .
The project involved a team of 6 professionals skilled in J2EE, Spring, jQuery, Ajax, JSP, HTML5, CSS3, React JS, log4j, SVN, Maven, Selenium, Eclipse IDE, Tomcat 9, MySQL, and AWS Cloud. Their collective expertise ensured the successful implementation of the CRM product.
Creating a CRM solution with customizable features tailored to SMEs' specific requirements. Integrating on-premise and SAAS functionality within a single product. Implementing advanced features such as team productivity tracking and financial management for lead generation. Designing a user-friendly interface with intuitive navigations to enhance user experience. Ensuring seamless handover of leads from the marketing team to the sales team after nurturing.
The team utilized J2EE and Spring frameworks to develop the core CRM functionalities. Front-end technologies like jQuery, Ajax, JSP, and React JS were employed to create an intuitive user interface. Additionally, various supporting tools and technologies like log4j, SVN, Maven, Selenium, Eclipse IDE, Tomcat 9, and MySQL were used to facilitate development, testing, and deployment. The solution was hosted on the AWS Cloud platform.
The CRM product successfully met the client's objectives and generated positive outcomes, including: